You’ve probably noticed that some of your internet leads quickly turn into a sale, while others simply don’t reply. One reason for this has to do with where your prospective customers are in the buying cycle. Some customers are ready to buy now, while others are still gathering information. You can improve the effectiveness of your lead handling strategy by asking some qualifying questions. Shedding light on where the customer is in the buying cycle will allow you to tailor your communications and get them through the door when the time is right.
Get more ideas on qualifying your leads in this insightful article https://blog.kissmetrics.com/biggest-customer-acquisition-mistake/ (Kiss Metrics)