Our Digital Performance Group offers a robust digital training and customer engagement solution designed to involve your entire team to help you achieve your goals. Including both online and in-dealership programs, the training delivers easily implemented best practices so your team can learn to convert more of your internet leads into showroom appointments and Sell More Cars.
The Anatomy of the Internet Shopper
Working the Digital Lead
The Power of an Initial Quality
Response (IQRTM)
Video Response Strategies
Email Pricing Strategies
The Art of Follow-up
Reputation Management
Measuring & Monitoring Using Key Metrics
Measure KPIs to industry benchmarks and make improvements as needed
Monitor your eLead close rate and make changes to increase it
Send out quality responses that can directly correlate with increased close rates
Provide a better, more engaging customer experience with our proven follow-up strategy
Make sure your dealership is CASL compliant so you don’t get fined! (up to $10,000)
SCI has not only helped us better understand the opportunities we have in our e-lead process, they have worked along side us to format a plan to capitalize on these opportunities. Their training along with proper reporting practices is helping us move the bar on conversion of leads, customer engagement and more deals!
Jim Williamson
DP/GM Williamson Chrysler
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