Internet Sales Process Training

Training that goes above & beyond

Our Digital Performance Group offers a robust digital training and customer engagement solution designed to involve your entire team to help you achieve your goals. Including both online and in-dealership programs, the training delivers easily implemented best practices so your team can learn to convert more of your internet leads into showroom appointments and Sell More Cars.

Curriculum Topics

The Anatomy of the Internet Shopper

Working the Digital Lead

The Power of an Initial Quality
Response (IQRTM)

Video Response Strategies

Email Pricing Strategies

The Art of Follow-up

Reputation Management

Measuring & Monitoring Using Key Metrics

What results can your team expect from our training program?

industry benchmarks

Measure KPIs to industry benchmarks and make improvements as needed

eLead close rate

Monitor your eLead close rate and make changes to increase it

quality responses

Send out quality responses that can directly correlate with increased close rates

Follow-Up Strategy

Provide a better, more engaging customer experience with our proven follow-up strategy

Be CASL Compliant

Make sure your dealership is CASL compliant so you don’t get fined! (up to $10,000)

SCI has not only helped us better understand the opportunities we have in our e-lead process, they have worked along side us to format a plan to capitalize on these opportunities. Their training along with proper reporting practices is helping us move the bar on conversion of leads, customer engagement and more deals!

Jim Williamson
DP/GM Williamson Chrysler


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